SPHS Varsity Virtual Enterprise Branding Team Takes First Place in California

Congratulations to the SPHS Varsity Virtual Enterprise Branding Team who recently competed in the National Company Branding Competition in Bakersfield, Calif. and won first place. The team placed third in the nation out of more than 350 submissions.
The students worked on developing a branding package to demonstrate an effective company brand that is memorable, relevant to the company’s business, and consistently applied across all elements. This year’s SPHS Virtual Enterprise organization, WAGS, is a pet supply company that exists to better the lives of pets across the nation.

Members of the winning team are Doreen Hu, Kayla Johnson, Ryan Wong, and Isha Zafra. CTE Teacher Cathy Mason oversees the student participants.

Go, Tigers!
For more information, contact: South Pasadena Unified School District, [email protected].